RALPH LAUREN x ZALANDO
To coincide with the Ralph Lauren Polo Shirt campaign, and the opening of their new Berlin store, we were tasked with producing a live music performance by Grammy-nominated singer-songwriter Jessie Reyez. The performance was a live in-store stream of the talented Canadian singer, hosted by popular TikTok celebrity creator Nic Kaufmann. As with any content we produce for Ralph Lauren, the brief was to shoot a elevated, warm intimate live set, in vertical, for TikTok. We delicately transformed their store into a film studio, with gorgeous results. After the event, we produced a range of different content for both Zalando & Ralph Lauren's social pages. This video is a short wrap up of the event, made for Zalando's socials via Ralph Lauren.
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