The Project:

Uniqlo came to NOFOMO.TV with a fun creative idea to craft a series of clothing repair videos. As a fashion retailer they don’t just care about sales of their clothes, they also care about their longevity. Using a project table and top-down shooting we ramped the footage and combined it with minimalst graphics to create fast faced repair tips.

The campaign was such a success that it was most recently given new life by being re-purposed for instore display on digital screens throughout Germany.